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93 Best Online Shopping Websites List In The United States (2019)

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73 of the Best US Online Shopping Sites


Online shopping sites have taken the world by storm.

And the US is no exception – in fact, in a 2018 study, 40% of all US-based internet users claimed to shop online several times a month. 42% of the entire consumer market was estimated to buy products, services, or both online. By comparison, 14% of that same market conduct searches online to plan their in-store purchases.

Not only does shopping online offer a major convenience factor in the age of long work hours and multiple jobs, but shoppers are able to enjoy massive discounts too. In a time where word-of-mouth seems to hold more sway than traditional advertising, the ability to read reviews while you shop is another factor contributing to the medium’s popularity.

It’s safe to say that if you haven’t already done any of your shopping online, you’re likely to! So to help you out, we’ve compiled a list of the 73 best US online shopping sites.

10 Most Popular Online Shopping Websites in the United States

As of March 1, 2019, if you’re shopping online, there’s a high possibility you’re using at least one of these 10 most popular sites. Some of them may seem obvious – others will probably surprise you.

#1 –

It should come as no surprise that the world’s largest online retailer is number 1 on our list. has certainly become the one-stop online store for buying pretty much anything. While it started out with a focus on selling books back in 1996, you can now find a wide array of items on the site, including: clothes, toys, electronics, furniture – and even food!

Amazon Prime has drawn even more attraction thanks to the number of perks it offers members in exchange for a recurring monthly premium. Now you can enjoy two-day shipping on almost all orders, as well as stream music, movies, and popular TV shows.

#2 –

Not that much younger than Amazon, was founded in 1998 as another one-stop online retailer for virtually anything you can imagine. Just like it’s main competitor, you’ll be able to find a wide array of new and used items alike.

Thanks to the recent addition of eBay’s Price Match Guarantee, if you can find something cheaper elsewhere, the company pledges to try to match or even beat that price. So if you’re looking for the best possible deals and other retailers are leaving you wanting, eBay is the go-to solution for you.

#3 –

No list of online shopping sites is ever going to be complete without, which – like Amazon – has been around since 1996.

The best part of Craigslist is that you aren’t limited to products. You can also search their classified-like platform for services of almost any kind. It does take some degree of caution to make sure you’re actually getting the service you think you’re getting (massage therapists on Craigslist can sometimes mean “full body” somewhat more literally than you might have expected). But when it comes to buying and selling products locally, it remains one of the best.

#4 – Walmart

Walmart has been around since 1962, when the conglomerate retailer opened their first of many, many stores. The company has a vision for providing great service and low prices, which is certainly true of the online shopping platform launched in 2000.

#5 –

Launched in 2005 with the goal of allowing artists, craftspeople, and other types of makers and collectors to sell their unique products online, is one of the top online destinations for just about everyone. If you’re looking for a gorgeous, handmade or vintage gift, it’s the only place you need to look!

#6 –

As of 2018, Home Depot is the largest retailer for home improvement in the US. The store first opened in 1979 and now has over 2,200 locations worldwide.

And since was launched in 2000, you can now enjoy the convenience of shopping their extensive catalog from the comfort of your own home. They’ll even let you decide whether you want your order delivered to your doorstep or if you’d prefer to collect it in-store.

#7 –

When their first department store opened in 1962, Target quickly earned the affectionate nickname “Tar-zhay.” It’s been a long journey for them since then, but they successfully launched in 1999 and have won numerous awards for their mobile shopping app. They’ve even developed Cartwheel (in conjunction with Facebook), a mobile app for digital coupons to help you save even more when you shop online.

#8 –

Everyone whose been online at all since 2010 has seen an ad for – and if you haven’t seen at least a hundred, you probably haven’t been paying very much attention to your screen!

Founded by a software engineer who had previously worked for Google, Wish makes use of the dropshipping model to offer massive discounts. By featuring a truly all-inclusive array of products that are shipped to you directly by the Chinese manufacturers, the platform cuts a lot of its own costs – and passes those savings on to you.

Just like most other online stores, you do need to sign-up to use Wish, but the process is quick, easy, and 100% free. And unlike many others, you’ll get a customized experience tailored to your shopping history.


Originally founded as an audio speciality store in the 1960s, Best Buy changed their name and started stocking a much wider range of electronics back in 1983. In 1998, was launched to help audiophiles and other tech geeks shop online.

Best Buy has since expanded their offerings with the relaunch of their site in 2004. Their Geek Squad (providing computer and other electronics repair services) was as much an inspiration for the Buy More and Nerd Herd from comedy series Chuck as the store itself.

#10 –

Closing off our list of the most popular online stores is, part of the Alibaba Group. The online platform launched in 2009 with the goal of helping small Chinese manufacturers, entrepreneurs, and exporters to sell their merchandise to the international market.

It’s a bit of a misnomer to call them an online store, though. prefers to market themselves as an online platform for retailers and consumers to connect, and has become one of the top recommendations for those interested in pursuing the dropshipping model.

Top 22 Online Fashion Shopping Sites in the United States

Got a fixing for some fashion items? No matter what your personal style or taste, you’re sure to find more than one fantastic online shopping store for clothes, shoes, and accessories in this section. And some of them will even help you give your home a makeover at the same time!

#1 – Boohoo

Boohoo adds to its extensive catalog of fashion items on a daily basis. Cosmopolitan always has great things to say about the store, and you can always find petite to plus size items. Whether you’re looking for a formal dress (or suit) or sportswear, Boohoo has it all.

They often have fantastic sales, and considering their prices tend to start at just $10, it’s no wonder they’re at the top of our list.

#2 – Lululemon

Lululemon specializes in nothing but the best possible sportswear. Their versatile range is perfect for the gym, yoga, or even your next coffee date. You’ll also get free shipping on every order – and if you need to return something, it’s free of charge too.

#3 – Rue La La

Rue La La offers an online boutique experience. You do need to become a member to enjoy the shopping experience, but you’ll have access to some of the best fashion designers in the world. Gucci, Balenciaga, Burberry, Louis Vuitton – and dozens more, all at up to 70% cheaper than what you’d pay at a department store.

Best of all, it’s absolutely free to join.

#4 – Showpo

Showpo has humble beginnings as a small garage store called Show Pony, based in Australia. But now it’s one of the foremost online fashion stores for women’s clothing, with free shipping on all orders over $50.

#5 – Athleta

As the name implies, Athleta is an online store selling women’s sportswear. Their clothing is incredibly comfortable without sacrificing longevity. You’ll also get to enjoy one of the best customer service experiences with Athleta, who offers free returns and free shipping for orders over $50.

#6 – American Eagle Outfitters

Best known for their wide range of jeans that include every imaginable fit and wash, American Eagle Outfitters is popular for a reason. Not only can you buy a pair of jeans that feel as good as they look, but if you need to return them, you can do so free of charge. And there are rewards to having their store credit card too!

#7 – PrettyLittleThing

PrettyLittleThings is known for their loud and edgy fashion that somehow remains incredibly wearable. It should be no surprise though, as the online store offers very popular designs at incredibly affordable prices. That includes their wide range of accessories too!

Best of all, there’s always a sale happening – and students can get exclusive 15% discounts.

#8 – ASOS

Cosmopolitan, In Style, and Maxim have awarded ASOS a number of accolades, making them one of the biggest names in fashion. Even though ASOS is a London-based company, they opened a New York office in 2012 after launching their online store in 2010.

You’ll be able to shop for highly popular fashion brands like Talulah, River Island, and G-Star, with free shipping on all orders $40+. And if you ever need to return an item, you can do so with full package tracking at no additional cost.

#9 – Superdry

Superdry brings Japanese graphic styles together with Vintage Americana. The unique brand offers regular “buy two, get one free” promotions online with free shipping. And if you’re not too taken up with their fashion designs, you might still love their ski collections.

#10 – Zaful

While they do offer a few limited options for men’s fashion, it’s the trendy, girly items that make up the bread and butter of Zaful’s online store. There are always new trends in the fashion business, and Zaful seems to be right on the pulse with their seasonal updates.

Best of all, their pricing is so affordable that you can easily keep up without breaking the bank. In fact, there are plenty of items selling for less than $10 – and shipping is 100% free. And the more you spend, the more Z points you earn to enjoy even bigger savings!

Don’t worry if you ever feel stuck either. Zaful gives customers the benefit of a 45-day returns policy, and their live support chat is available in many different languages.

#11 – Lucky Brand

Lucky Brand is a quintessential Californian brand with roots that go back to the 1990s. Best known for their iconic denim looks, they also offer a range of graphic tees, and cute boho dresses and tops.

You can buy plus sizes that go up to 3X, and there’s free shipping on all orders over $50. Keep an eye out for their regular sales, which can boast up to 60% savings!

#12 – Forever 21

If you haven’t heard of Forever 21, you probably haven’t been paying attention to fashion in the past few years. Granted, their brick-and-mortar store locations (which includes almost every mall in the US) can be somewhat overwhelming. After all, they stock every single Forever 21 item imaginable – clothing, shoes, and accessories!

But their online store makes it much, much easier to find exactly what you’re looking for. And as an extra bonus, you can get 20% discount as a student, plus free shipping on all orders $40+.

#13 – Urban Outfitters

When it comes to hipster chic, Urban Outfitters is the go-to online store. They don’t limit themselves to fashion, though: besides the retro-vintage styles, trendy footwear, and often funny tees, you can also find quirky homeware.

And if you ever need help, Urban Outfitters offers 24-hour customer service support, both online and by phone. Plus you’ll get free shipping on orders $50+.

#14 – Nasty Gal

With a focus on having fun with fashion, Nasty Gal has made a name for themselves thanks to their frank, honest branding with refreshingly (and occasionally outrageous) styles and marketing.

But don’t let that fool you into thinking it’s not for everyone. Even the pickiest fashionista is likely to find something they love on Nasty Gal’s website store. And thanks to their wish list feature, you can keep an eye on items you’re waiting to go on sale – which usually doesn’t take long!

#15 – J. Crew

Known for their iconic, classic looks, J. Crew offers everyone the opportunity to look sharp with traditional styles. Whether you’re looking to give your work wardrobe a much-needed refresh or want to kit the whole family out, J. Crew is the place to shop.

Best of all, the shipping only costs $5. And if you spend $150+, it’s free.

#16 – Anthropologie

Now, you can shop Anthropologie through Urban Outfitters, or buy direct from their own online store. With stylishly comfortable clothes, a wide range of beauty products, and hipster chic decor and furniture items, Anthropologie will help you cultivate the lifestyle you’ve always dreamed of.

Even better, they’re incredibly affordable and have a dedicated sales section for even greater savings. You can even join their wedding and bridal shower registry. Spend $150+ and you’ll get free shipping.

#17 – AllSaints

British-based AllSaints has taken the US market by storm. Whenever you see a celeb wearing something with attitude, individuality, and a creative flair, you can almost always bet that they’re wearing AllSaints fashion!

Their online store has some great discounts and sales – making it more affordable than ever to emulate your favorite celebrities.

#18 – Unliqo

After starting out as an exclusively Japanese outlet in the 1980s, Unliqo has since established themselves as a truly international brand. If you can’t find the celebrity fashion you want anywhere else, you can bet Unliqo has the closest imaginable alternative. Best of all, they’re incredibly affordable – and if you become a member online, you can get even more savings.

#19 – Armani Exchange

We know, we know – you see the name Armani and expect the price tag to look like your mortgage payments.

But Armani Exchange is actually incredibly affordable – especially when there’s a major sale on. Their streetwear designs are fresh, bold, and minimalist. And their range of accessories are enviable to say the least!

#20 – Fashion Nova

If you’re on Instagram and follow any celebrities, chances are high you’re already familiar with Fashion Nova. They’re one of the best online stores for trendy looks, super low prices, and a wide range of available sizes that go up to 3x. And you only need to spend $75+ to enjoy free shipping.

#21 – Topshop

No matter what your preference, size, or height, if you’re a woman and you’re looking for great fashion, then Topshop is one of the best. Their bold, fashionable styles are known for setting trends rather than following them.

#22 – PAIGE Denim

Our list of the best online fashion sites simply wouldn’t be complete without mentioning PAIGE Denim.

Denim is meant to last a lifetime, and PAIGE Denim certainly will. Their high quality denim products are available with a 15% welcome discount after you sign-up for their newsletter.

Honorable Mentions

Still looking for an online shopping website that caters to what you need? Here’s a bonus list of the best – we’re sure you’ll find what you’re looking for in this section!


  1. Zappos
  2. Sneakersnstuff
  3. YOOX
  4. Nike
  5. Simmi Shoes
  6. Butterfly Twists
  7. New Balance

Health and Beauty

  1. Sephora
  2. Glossier
  3. The Body Shop
  4. Ulta
  5. Bluemercury
  6. Neutrogena
  7. Sebamed
  8. Gillette USA
  9. Avon

Home and Garden

  1. Horchow
  2. Pier 1 Imports
  3. Bed, Bath & Beyond
  4. Wayfair


  2. 1-800-Flowers
  3. Adrenaline
  4. Viator
  5. Cloud 9 Living
  6. SeatGeek
  7. ThinkGeek
  8. Newegg
  9. Macy’s
  10. Overstock
  11. Kohl’s
  12. Baskin-Robbins
  13. Marlboro
  14. Safeway
  15. Seiko USA
  16. AB Gift Shop
  17. PetSmart
  18. CDW
  19. ShopGoodwill
  20. ShopDisney
  21. TigerDirect


Our list of 73 of the best US online shopping sites is barely a drop in the ocean. There are plenty of other opportunities out there, including hundreds of small businesses. With everyone online, it’s no wonder that dozens of new online stores are launched every week!

In fact, failing to open an online shopping store is a major failure for companies. It can easily prove fatal, because consumers have come to expect it.

So what are you waiting for? Get started shopping online and enjoy the wide range of possibilities and exclusive discounts!

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